Reliance Big TV in partnership with Reliance Money has introduced another interactive feature, iStock, that provides information about Indian and international indices, currencies, commodity, stock and market news. This would be India's first portfolio tracking application through the DTH platform.iStock will also provide subscribers with value-added services including a personal portfolio management tracker. The portfolio manager will also allow users to add, track upward/downward movement of their stocks automatically and the overall gain/ loss of their investments.
Mahesh Prasad, president, Reliance Communications, said, "We would like people to be able to trade from their living rooms. However, that will happen provided the regulatory body or the Securities and Exchange Board of India (SEBI) allows trading on the DTH platform. This will be followed by a chat facility and then allowing people to address customers. But that will take time."
In its bid to penetrate among the masses Big TV also recently launched various interactive features like iNews, iCooking and iAstro, iSports and iGames. The company is set to surpass two million subscriber base and intends to reach three million mark by end of the year.
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