Cashing in on its success in South India, Reliance Big TV has now introduced service camps in Karnataka to educate prospective subscribers about its features, pricing etc. This day-long camp will also provide 'on the spot' demos to its present subscriber base, thereby testifying ease of use of the product and personal attention towards resolving any customer grievances.
These service camps will be conducted at Circle headquarters first and then in other locations progressively offering the interested customers to get instant connection with a hands-on demo of the DTH service.
Karnataka is an important market in the South as Big TV has nearly 150,000 subscribers there, out of the 5 lakh subscribers in that region. Through this campaign, BIG TV aims to reaffirm belief of its retailers about the company’s resolve to be a dependable and leading DTH player in the market.