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LG TVs Bundled with Free Big TV Connection

big tv connection with lg television offer
Reliance Big TV has inked a deal with LG Electronics to provide customers with Big TV connection bundled with a 1-month free silver pack on purchase of select LG colour televisions.

However, the customers will have to pay Rs 399 as installation charges. This offer is launched across Karnataka, Rajasthan, Punjab, Bihar, Jammu and Kashmir, Tamil Nadu, Gujarat, Uttar Pradesh, Uttaranchal, Himachal Pradesh, Chhattisgarh and Haryana, and is valid till June 30, 2010.

Umesh Rao, senior vice president, Reliance BIG TV, said, "We are excited about this partnership that brings in a dramatic scaling of reach and unprecedented value proposition for LG customers. We will aggressively pursue cross-category alliances to reach out to a broader spectrum of end users."

Also in line with the launch of its high-definition set-top box (STB) with digital video recorder (DVR), Big TV is conducting in-shop display campaign in retail outlets across 100 cities. This includes demonstration units, array of merchandising aids and trained in-shop promoters who will communicate the features and benefits of its high-definition STB and DVR.
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